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A glass of bourbon has been the reward for a long day labored in fields and factories by men across America for more than a century. Furrowed brows, dirty with grit and sweat have sat with a glass in hand – contemplating achievements made and the mountains to climb the day next. Backbone Bourbon was crafted for those who understand that hard work, guts and determination warrant a moment to stop and reflect.

Backbone Bourbon, served straight or on a large block of ice, offers big, bold flavors. It’s high proof, because life isn’t watered down and nor should your bourbon. Work hard. Persevere. When the sun settles and day is done, pour yourself a Backbone. You’ve earned it.